Unimog Spec Ad
Audience: Men's Lifestyle Magazine, such as Maxim, Stuff for Men, or Playboy. The tone is meant to be edgy and 'in your face.'
Maps and a GPS system can get you there.
But getting back might take a little more.
Four Wheel Drive.
Higher Ground Clearance than a Humvee.
A Flexible Frame that can clear 3-foot boulders.
Diesel Engine.
Up to 280 horsepower.
You may not be doing all the passing on the highway, but everyone else has to pass around.
It's a whole different story when you can pass over.
The Unimog - Eight tons of Get You Back.
[Image of highway found on Flickr and used in accordance with Creative Commons Guidelines.
Image of Unimog found on Google.]
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